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Glossary

Entity

A real-world thing that search engines and AI recognize as one distinct object: your business, a person, a place.

Assistants are more confident recommending a business they can recognize as one consistent entity across many sources: the same name, address and description on your site, your listings and other sites that mention you.

All terms

Be the first name owners find.

Run the free check, then press Optimize. Then back to the dogs.